Render
Role: Creative Director
Client: CSU Women’s Ministry
Timeline: 2020–2024
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Built and led the full creative direction of a growing campus ministry, transforming it into a cohesive and visually recognizable brand across all platforms.
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Grew and led a creative team from 1 to 6 members
Designed a full brand identity system across digital, print, and merchandise
Directed and produced branded photoshoots from concept to delivery
Managed social media strategy, content creation, and posting schedules
Mentored team members and led weekly creative direction meetings
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Increased social following from 400 to 1,000+ in a short timeframe
Two merchandise collections sold out, requiring restocks
Elevated brand consistency across events, social, and campus presence
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Creative Direction • Brand Identity • Photography • Team Leadership • Social Media
I began by researching and creating a moodboard that reflects Cass’s brand mission and visual tone. The concept leans into muted forest greens paired with timeless, classical typography to establish a refined and grounded identity.
Our work speaks for itselfTake a look at a selection of our recent projects, crafted with care and designed to make an impact. Each one tells a story of creativity, collaboration, and results.
